TL;DR: Fewer journalists and more paid content make PR more challenging. Traditional press releases are less effective. To stay credible, brands must use a mix of earned, owned, and paid media while focusing on storytelling, data, and thought leadership.

TL;DR: Justifying what is clearly wrong distorts reality, emboldens wrongdoing, and weakens society's moral compass. The only solution is to reject false narratives and stand firm in truth before deception replaces reality.

This op-ed originally appeared in Crain's Chicago Business. It examines the unintended consequences of H.R. 9495, a proposed bill with broad language that poses significant risks to nonprofits in the music, arts, and education sectors. Below is the full text, highlighting the challenges this legislation could create for organizations dedicated to...